Using his executive authority, Obama will convene a Cabinet-level task force composed of the State, Interior and Justice departments that will be charged with devising a national strategy to curb the illegal trade of wildlife across the globe. The initiative also will include $10 million specifically earmarked for addressing poaching in Africa, particularly of rhinos and elephants.

“Deputy national security adviser Ben Rhodes said the president had raised the issue with China in an effort to address the demand side of the equation. “I know its come up at the president and the Secretary of State level with the Chinese,” Rhodes told reporters aboard Air Force One. “A lot of these syndicates are based in China.”

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Here the facts sheet from the White House.